The Rising Tide is an iconic bar nestled in Mount Maunganui.

Untitled Studio embarked on an exciting project encompassing a brand refresh, menu design, website development, and marketing collateral. Understanding the bar's coastal essence and aspirations, Untitled Studio crafted a modern and captivating visual identity.

While keeping the existing logo, Untitled embarked on a comprehensive reimagining of the brand. With a focus on longevity and adaptability, we crafted a cohesive and immersive brand experience that would remain resilient through the test of time and changing tides.

The result was a revitalised brand that resonated with both loyal patrons and new visitors, offering a captivating and enduring experience that would withstand the ebb and flow of trends and market dynamics.